The modern pursuit of well-being often feels like navigating a bustling marketplace of intriguing ingredients and age-old remedies. Why this constant chase for the next “natural” wonder? Perhaps it’s the sheer volume of information we encounter daily, which can sometimes make it challenging to distinguish genuine scientific understanding from persuasive marketing. Or maybe it’s the comforting thought that simpler, more traditional solutions hold overlooked benefits, reminiscent of a time before complex formulations dominated the shelves. In a world where separating facts from fads can be overwhelming, we naturally seek straightforward answers. 

The way we gather information has indeed shifted, with digital sources now playing a prominent role alongside established expert guidance. So, how do we thoughtfully explore this landscape and maintain our capacity for critical evaluation?

When seeking dependable information on biology and health, prioritizing certain types of sources is key. Information that has undergone peer review, where experts in the relevant field assess the research before it’s published, offers a crucial layer of validation. Reputable organizations, such as government agencies like the National Institutes of Health (NIH) and the Centers for Disease Control and Prevention (CDC), as well as universities and established scientific bodies like the World Health Organization (WHO), are generally reliable sources due to their commitment to evidence-based findings.

The foundation of trustworthy information lies in its being evidence-based, supported by scientific studies and verifiable data. For those seeking such resources, organizations like the NIH and WHO offer extensive information on their websites (www.nih.gov and www.who.int). Databases such as PubMed provide access to a vast collection of biomedical literature, while MedlinePlus offers health information tailored for easier public understanding. ClinicalTrials.gov can also be a valuable resource for understanding ongoing research.  

To effectively evaluate information sources, consider the credentials of the authors: Do they possess relevant expertise (e.g., MD, PhD)? Check for source citations, as credible information is typically well-referenced. Be mindful of the website domain; government (.gov) and educational (.edu) sites often adhere to higher standards of reliability. Finally, assess the objectivity of the source. Be cautious of information that heavily promotes specific products or appears to have a clear bias.

Carrots for sunscreen? A crunchy myth gets a (sun)burn

Research into carrot seed oil reveals its richness in antioxidants, notably carotenoids (like beta-carotene) and vitamin E. These compounds are understood to play a role in neutralizing free radicals generated by UV radiation, a mechanism by which carrot seed oil may help mitigate some of the harmful effects of sun exposure on the skin. Some studies also suggest that certain components within carrot seed oil might possess the ability to absorb specific wavelengths of UV radiation, potentially contributing a degree of protection against both UVA and UVB rays. Furthermore, the potential of carrot seed oil to enhance the effectiveness of traditional sunscreens has been explored, with some research indicating that its addition to formulations might reduce the intensity of UV light penetration. However, it’s important to note that the natural SPF value of carrot seed oil is generally considered low and should not be seen as a replacement for conventional sunscreen, especially during prolonged sun exposure. Current evidence suggests that carrot seed oil may be most beneficial when used in conjunction with other sun-protective measures, such as broad-spectrum sunscreens with higher SPF values and protective clothing.  

CBD: cure-all or just chill hype?

Cannabidiol, widely known as CBD, is prevalent in various consumer products. Its verified therapeutic benefits currently include the treatment of specific seizure disorders, with the FDA approving Epidiolex for this purpose. Preliminary research also suggests potential in managing anxiety, with some studies indicating a reduction in anxiety-related behaviors and symptoms. The anti-inflammatory and pain-relieving properties of CBD are under ongoing investigation for conditions like arthritis and chronic pain, showing some initial promise. Additionally, its potential to improve sleep, particularly when linked to anxiety or chronic pain, is being explored, although more research is needed. It is crucial to recognize that research into CBD is still evolving, and the optimal uses, dosages, and long-term effects are not yet fully understood. Consumers should seek guidance from healthcare professionals and prioritize products from reputable sources that provide transparent information, such as a Certificate of Analysis (COA) from an independent third-party lab. Claims that CBD can treat conditions like alcoholism, Alzheimer’s disease, most forms of arthritis, autism, blood pressure issues, cancer, CTE, cardiovascular disease, chemotherapy-induced hearing loss, colitis, concussions, depression, diabetes, leukemia, liver inflammation, lupus, Lyme disease, neurological damage, Parkinson’s disease, stroke, schizophrenia, TBI and tumors are not currently supported by sufficient scientific evidence.  

Rub beef fat on your face, they said. It’ll be great, they said.

The renewed interest in beef tallow for skincare often aligns with a desire for simpler, “natural” alternatives. Tallow has been shown to offer hydrating and moisturizing properties. However, comparative studies suggest that plant-based oils rich in linoleic acid may provide superior hydration. While tallow contains some compounds that could benefit the skin, their concentration can vary, especially in non-standardized preparations. Experts often point to scientifically formulated skincare ingredients with established evidence for more predictable and targeted results, such as standardized retinol for anti-aging. Additionally, the saturated fat content of tallow may not be suitable for all skin types and could potentially worsen conditions like acne. Environmental considerations related to the sourcing of tallow from the industrial meat industry and ethical considerations regarding animal-derived products are also relevant. Furthermore, research indicates that tallow is not reef-safe and can be harmful to marine life.  

The beauty of discernment

In today’s ever-evolving wellness world—where carrot seed oil flirts with SPF status, CBD is hailed as a modern-day elixir, and beef tallow stages a curious comeback—it’s easy to get swept up in the allure of the “natural next big thing.” But elegance lies in discernment. What is old may not be best, what is new may not be needed, and what’s trending on TikTok may not hold water (even if it’s infused with chlorophyll). Knowing the maker and the source of what you consume is a critical first step—because transparency beats trendy, every time. Before embracing the latest miracle in a jar or dropper, take a moment to pause, probe and prioritize evidence over enthusiasm. Dear reader, seek out credible sources, value substance over style and remember: True well-being isn’t about chasing trends—it’s about making informed, intentional choices that stand the test of time (and marketing).

Hedy Schneller is the founder of Illumia Skincare Products, based in Honesdale, PA. Schneller, a former health care provider and mother of two, started making skincare products after growing frustrated with the lack of transparency in the cosmetics industry. Illumia uses local, fresh and healthy ingredients. Visit www.illumiaproducts.com for more.