Bonacic announces heroin campaign

Posted 8/21/12

ALBANY, NY — A new state “Combat Heroin” campaign has been launched to inform and educate New Yorkers about the risks of heroin and prescription opioid use, the signs of addiction and the …

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Bonacic announces heroin campaign

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ALBANY, NY — A new state “Combat Heroin” campaign has been launched to inform and educate New Yorkers about the risks of heroin and prescription opioid use, the signs of addiction and the resources available to help.

This new awareness initiative was created as a direct result of the thorough work performed by the Senate’s bipartisan Task Force on Heroin and Opioid Addiction. Earlier this year, task force members held 18 forums throughout New York where they spoke with more than 200 panelists and listened to over 50 hours of testimony to prepare an extensive report on heroin and opioid addiction in the state.

That report helped generate a comprehensive package of legislation, including a measure which required the Office of Alcoholism and Substance Abuse Services and the Department of Health to establish Combat Heroin—a heroin and opioid pain addiction awareness and education program.

The Combat Heroin campaign features, PSAs, social media awareness efforts and a new website, combatheroin.ny.gov, which is targeted toward parents, adults, and young people who are seeking help and information concerning heroin and opioid abuse.

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